Zornitsa Licheva

Biography

Profession: Content Writer and Editor

Education: BSc in Communication and Media, MSc in Media and Business, Erasmus University Rotterdam

Interests: Content strategy, blogging, and creative brainstorming.

Get in touch: z.licheva@adventgroup.net

Zornitsa is a Content Writer & Editor at Advent Group, where she creates articles and blog posts for Unimy, focusing on higher education, leadership, and career development. She holds a Bachelor’s degree in Communication and Media, as well as a Master’s degree in Media and Business from Erasmus University Rotterdam in the Netherlands. She is interested in content strategy, blogging, and creative brainstorming.

Authored articles

Article
MBA basics, MBA programs Executive MBA vs MBA: Salary Outcomes and Career Impact

Business school offers impressive opportunities for career advancement, but MBA and EMBA programs differ in salary outcomes and financial costs. An Executive MBA results in higher immediate salaries, while a traditional MBA gives graduates the opportunity for a more strategic career development path. The choice between programs depends on students’ career stage, professional goals, and willingness to invest in tuition costs.

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MBA basics MBA vs Master’s: Understanding the Key Differences

What is the difference between MBA and Master’s degrees and does it matter which one you’ll pick? To begin with, prospective applicants for both need to have obtained a Bachelor’s diploma beforehand. The Master’s degree is ideal for people with little to no professional experience who want to specialize in a specific subject. In contrast, the MBA (short for Master of Business Administration) is suitable for more experienced business professionals looking to advance in their career or reach leadership roles.

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MBA programs Executive MBA vs Part-Time MBA: Which Is Better for You?

Choosing between an Executive MBA and part-time MBA depends on your career stage, experience, and goals. While these programs enable students to continue working while attending business school, they differ in their target audience, curriculum focus, and expected outcomes. EMBAs target senior leaders seeking strategic leadership development, whereas part-time MBAs support mid-career professionals looking to expand their business knowledge and skills gradually.

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Healthcare Management, MBA programs Best Healthcare MBA Programs for Doctors

Doctors seeking to advance their careers can look into healthcare-focused MBA programs that bridge clinical expertise with business acumen. These studies excel at offering pathways to leadership roles in hospitals, healthcare organizations, and biotech firms. The curricula at top programs in the US, Europe, and beyond equip medical professionals with skills in operations, policy, financial management, and emerging healthcare technologies.

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MBA PREPARATION How Long Does It Take to Get an MBA?

The time commitment for an MBA varies widely, typically ranging from 12 to 36 months depending on the format and individual circumstances. Full-time MBA programs traditionally span one to two years, while part-time and online options offer more flexibility and extend up to three years to accommodate working professionals. Ultimately, the right MBA timeline depends on personal goals, career objectives, and practical constraints.

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Business schools Copenhagen Business School Culture at a Glance: Open-Minded and Responsible

Selecting the right MBA program is a deeply personal choice and can be a life-changing step for candidates. It’s important to get to know the curriculum and career prospects at each potential business school. At the same time, it can be just as crucial to get a feel of the organizational culture which shapes the overall experience and impacts how students learn, grow, and connect. For those considering the Copenhagen MBA at Copenhagen Business School (CBS), understanding its cultural norms and practices offers valuable insights into this program and institution.

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Cultural Fit A Deep Dive into the Executive MBA Experience and Culture at London Business School

London Business School (LBS) is renowned as one of the most prestigious institutions for business education globally. Nestled in the heart of London in the UK, this top-ranked school attracts talented professionals from diverse backgrounds. If you want to find out if the study environment at LBS is suitable for you, keep reading to discover more about what makes its organizational culture unique, especially within LBS’s international Executive MBA (EMBA) program.

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Cultural Fit Unlocking Success Through Culture: The Chinese University of Hong Kong (CUHK)

Besides offering prestigious education and training, the Chinese University of Hong Kong (CUHK) has its unique organizational culture, which prospective MBA applicants should consider when looking for the right school fit. Seamlessly integrating Chinese heritage with global perspectives, the institution based in Hong Kong and its distinctive environment influence its Full-time MBA program too. Keep reading to learn more about the cultural specifics at the school and the holistic and transformative educational experience that CUHK aims to create for students.

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Cultural Fit CEIBS MBA: A Culture of Excellence, Collaboration, and Lifelong Learning

Those who opt for an MBA at the China Europe International Business School (CEIBS) can experience a distinctive environment that blends the best of Eastern and Western business practices. Known for its culture of excellence, collaboration, and innovation, the school prepares leaders to thrive in a global marketplace while understanding the intricacies of China’s business ecosystem. This article explores the defining cultural characteristics at CEIBS, and especially of its Full-time MBA program.

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Cultural Fit Discovering the Culture at EADA Business School: A Window into the International MBA Experience

EADA Business School is a Spanish institution and was founded in 1957. Nestled in the heart of Barcelona, it is a popular destination for ambitious professionals. While certainly providing a rigorous academic journey for students, its International MBA program also inspires collaboration and personal growth. To understand what makes EADA’s environment authentic and distinguishable, it’s crucial to explore its cultural characteristics, communication styles, and the impact of its location in Barcelona. What does studying in Spain – and at EADA – look like?

Article
Cultural Fit Learning about the Culture of Emlyon Business School’s International MBA

Located in Lyon, a city renowned for its history and cultural scene, Emlyon Business School embodies the essence of French culture: a blend of tradition, innovation, and a commitment to excellence. Particularly in its International MBA program, Emlyon offers a distinctive study experience that attracts diverse talent from around the globe. Here’s a closer look at what makes the organizational culture at Emlyon unique and valuable for aspiring global leaders